Rita McCaughey's Blog (2)

HOW TO: Determine the Right Price For Your Mobile App

Figuring out how much to charge for an app is not easy. It’s all about finding the right balance between what it costs to produce and maintain the application, and how much users are willing to pay for it. Other factors to take into account are revenue from in-app purchases and in-app advertising.

The average selling price for applications — across all platforms —…


Added by Rita McCaughey on August 19, 2011 at 15:32 — No Comments

What Does Web Design Say About Your Small Business?

f you’ve ever been horrified by the design of a small or local business website, you’re not alone. There are so many aesthetic travesties out there, and worse, many small businesses still don’t even have a website. One recent study concluded that a paltry 54% of small businesses maintain a home on the web.

Your business doesn’t need an elaborate multimedia site, but you do need an eye-pleasing and…


Added by Rita McCaughey on August 19, 2011 at 15:30 — No Comments


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